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1. Develop trade promotion strategies and align investments with business resources
2. Evaluate promotion effectiveness and competitor tactics
3. Analyze market trends and consumer behavior for business opportunities
4. Utilize market data tools like Nielsen Answers and Dunnhumby
5. Launch new products with optimized availability and sales tools
6. Collaborate with marketing for impactful point-of-sale materials
7. Monitor and clear slow-moving stock
8. Track NPD and competitor movements
9. Coordinate purchasing processes with suppliers
10. Manage POSM spending within budget
1. Bachelor’s Degree or higher in Business Administration, Marketing or related field
2. At least 2 – 3 years of experience in Trade Marketing, Sales and Marketing in FMCG business
3. Analytical thinking skill
4. Excellent Co-ordination, Presentation and Communication skills
